The Top Five Questions People Ask About Network Marketing.

"How do I get my prospects to see the big picture like I do?"

I've seen a marketing tactic being used more and more often.

"How do I get my prospects to see the big picture like I do?"

As Denis Waitley puts it, we are all born winners and then trained to fail. If you want to break that chain, you'll need to train yourself for success. Why would you want to do this instead of staying in your nice cozy comfort zone? How about, more money, better relationships, more friendships, better health, more fun! Here are the steps you'll need to take to train yourself for success:

What does a mafia boss know about marketing?

Lots. Read on to find out...

As you know, video marketing is pretty hot right now. In fact, I generate over 95% of the leads for my primary business using video.

Well, last weekend, I went to Mike Dillard's exclusive Traffic Formula LIVE 101 event held in Austin. This was a very cool event -- never to be held again. ( Actually, I think Mike lost a ton of money on it, because he gave so much away at a ridiculously low price. )

But, whatever, I was one of the lucky 100 who DID get to go... And I took my trusty video camera along :-)

One of the videos I took did not quite turn out as I expected. In fact, I got kind of sick when I first looked at it...So, I thought this would be a great object lesson, and something that you could learn from if you get into video marketing.

First off... You'lll need to watch the video. It's only a couple minutes long, so go ahead and watch it now, or the rest of this won't make much sense to you:

http://www.youtube.com/watch?v=1AZ7fzntebE

If you haven't read this, you should be ASHAMED of yourself.

I'm serious, you should know this... and if you don't, it's ok... you can redeem yourself by reading this entire article... 

So last week... I was at a Texas airport, drinking my Mocha, getting ready to fly back to California, when I purchased a small book before boarding my plane called "Minute Motivators For Leaders".

Now the information wasn't really anything new, but it was fun and inspiring. It did however, remind me of something I know to be true from psychological studies...

There are 3 Major ways to motivate people...  2 of which, I've already talked about in previous articles which were "flattery" and "inspiration". I've talked about ways to implement those methods in your ads for maximum response. 

The third one is a bit different though, but VERY facinating, and VERY powerful.

It should not be taken lightly... and that's "guilt".

Primarily guilt by association... or lack there of. 

Let me explain...

(This is what every Magnetic Leader knows or has read...)

"Every one of us wants to work with and learn from the best."

And there is some "extended- truth" to that statement... Everyone, including you, also wants to be "associated" with the best. 

That's what put you RIGHT HERE reading these very words! ...Whether you realize it or not.

But it's true...

We ALL want to belong, even you and me. We all want to be apart of the "insiders circle". We want to learn, know and "do" as the leaders do.  And most of all... we want to be recognized as a part of it.

This recognition will stem from our "association", which is where we sub-consiously know our recognition is going to be awarded.

So in essence, our association is where our motivation lies. All people want to be associated with the "supreme" of their industry.

It's instictive. 

Now the funny thing is it's this "instinctiveness" that compelled you to click on this article, and it's the "guilt factor" that caused you to begin reading it.

But the funnier thing is how I did it.

I simply removed "you" from the "insiders circle". I removed you from the "group of leaders". Not litterally, but with my title, I removed your "association" and you sub-consiously didn't like it!

You needed to "re-engage."

To simplify... I used "guilt and association" to force you into reading this article. And it was for a good cause... as to teach you... I have to demonstrate first hand.

I hope you're not mad. ;)

Let me show you exactly what I mean... and why this worked on you...

1.) The title contains a blatant embedded command designed to catch the "searching eye"... "READ THIS". See it at the end of the title? It's even SHOUTING in all CAPS! But it still appears subtle.

2.) "Every Magnetic Leader Has READ THIS". - This implies that "magnetic leaders" know something you may not, and if you belong to their group, then you MUST READ it too! It also might make you "uncomfortable" feeling possibly 'out of the loop' if you consider yourself to be a 'magnetic leader'. 

See how I sparked your animosity? Neat ay? 

So when writing your ads, remember association and/or guilt can be VERY POWERFUL motivators to get prospects attension!

After all... it worked on YOU! ;)

Just be sure to use it in a positive context ...or you will be banned from the "circle of leaders". ;)

Well, I hope you found this article delightful, that's it for today!

Think up some ways to use "guilt/associatoin" in your own ads and go spin some heads!

Goodluck! :)

...........................................................................................

P.S. I forgot to mention that every leader has visited my profile. If you're a leader, you will too, RIGHT?  ;) Just click my picture on the top of this article to visit my profile now.

The secret to getting leads isn't about reproducing the same content over and over using mass article or video submission software. It's all about leveraging the networks of others. You'll learn how to do that using Web 2.0 in the following article...

• 1) Encourage their dreams – Empower people, re-assure them the impossible IS possible.
  
  Implementation: In short, when you lead by example and encourage greatness and belief in others, you sub-consiously gain power over them.
  
  
  
• 2) Justify their failures – Everyone has failed atleast a few times in some sort of mlm or home business.
  
  Implementation: Just identify why most fail (like no cashflow, buying leads, etc…) then show them that that’s why your strategies work. In essence, let them know their failed strategies are not their fault.
  
  
  
• 3) Allay their fears – People taking on any new skill or business venture are naturally afraid.
  
  Implementation: Instead of telling them “not to be afraid”, tell them you’ll work with them and be there to assist them until their fear diminishes.
  
  See the persuasion “trap”? – They are now dependant on you for success, and if you live up to your word… for that, they will stay loyal. Powerful huh?  ;)
  
  Are you afraid?
  
  
  
• 4) Confirm their suspicions – People feel gratification by finding out “they were right.
  
  Implementation: As entrepreneurs… we are always looking for the better, more effective, and easier way. We know a better way always exists… there must be some “holy grail” to succeeding in this industry.
  
  Position your offer as “the better way”, (which everyone is looking for) and assure them you are going to teach it to them. Don’t dismiss this, every entrepreneur is sub-consiously searching for this… show it to them, and they will follow you!
  
  
  
• 5) Help them throw rocks at their enemies – The thing ALL your prospects struggle with, is their "enemy".
  
  Implementation: Identify what you know your target market hates (IE: buying leads, cold calling, etc…). Next, like anyone in a “struggle”… they want someone to join their side. Do it!
  
  Accompany them in dis-crediting their frustrations. Help them throw rocks at their enemies!
  
  When you do, you gain power as their new found friend, mentor, and business partner!
  
  Anyone have a Rock?

Want to FINALLY make a Fortune From Home?
David Schwind will encourage your dreams, justify your failures, allay your fears, confirm your suspicions, and help you throw rocks at your enemies. Call his bluff at: www.DavidSchwind.com/contact.htm

UPDATED INFO - 02.21.2008: Okay, I've read some really great articles on here of how to generate leads for your business and ultimately to earn additional income through the Magnetic Sponsoring System.

Recently, I’ve had incredible blessings literally fall on my lap as a result of being an active participant on the Magnetic Sponsoring Forum.  It is the dream of many of you who will read this article to have an opportunity to speak to any one of the incredible trainers in this community over the phone and discuss how you can help each other grow your respective businesses and form powerful partnerships which will free you from your daily struggles as a lone MLM distributor and move up to play with the “big boys”.

Since becoming a rabid student of attraction marketing via Magnetic Sponsoring, MLM Traffic Formula, Black Belt Recruiting, MLM System Formula and dozens of other Internet Marketing courses, it’s been my hope that someday I could run into Mike Dillard, Tim Erway or Tom Bell at a seminar, buy them dinner and thank them for everything they’ve done for me and the people I mentor.

And out of that dinner, I would have asked if there was anything I could do for them to add value to them…

Now I know what you are thinking. “Huh? These guys are the masters.  What could YOU do for them? They’ve got the money, the reputation, the connections… they’ve got plenty.”

Most people in this industry would go into that type of opportunity and be looking for a way to get Mike, Tim or Tom to give them a helping hand.  Figure out a way to convince them to give you an opportunity to show your stuff and that you are worthy of “playing with the big boys”.

And for this reason, Mike, Tim and Tom screen their calls, rarely give out their personal email addresses and protect their privacy against the thousands of “takers” in this industry.

You see, 95% of MLM’ers  who go out night after night into other people’s living rooms and dens to show the plan, attempt to convince strangers to join their business – in other words, they are looking for a way to have other people make them rich.

And the sad truth is that 95% of you in this community, even after reading Magnetic Sponsoring, will take an opportunity to have a word with anyone of the instructors on this site, as an opportunity for you to convince them to do something special for you – to make you rich, because your logic is that they have already made it, and since you’ve been their paying customer, they owe you something.

Well, I’m here to tell you they’ve already given you everything you need.  They’ve given you an opportunity to invest in their courses, tele-clinics and now an opportunity to participate in this community -- which in my opinion, is the greatest opportunity for networking you could ever dream of.

What you should now be looking to do is to search deep within yourself and see what is the greatest contribution you can make to Mike Dillard, Tim Erway and the Magnetic Sponsoring community to thank them for everything they’ve already done for you.  What special gift do you have? What special talent do you have which you can use to enhance this community and make everybody else better.

THAT SHOULD BE YOUR GOAL!

Growing your MLM business & growing your income should be a secondary focus every time you log onto this website.

Why? Because…

“You can have everything in life you want, if you only work to help everybody else get what they want” –Zig Ziglar

Here’s how…

Creating the Next-Generation MLM Warrior Forum

Some of you in internet marketing are already aware that there is a forum out there called the Warrior Forum.  It’s a community of internet marketers, which got started back in the late 90’s as a way to help internet entrepreneurs network & exchange ideas.  This forum has been responsible for many of the internet marketing industry’s powerful partnerships and massive successes of big names you see today – Mike Filsaime, Gary Ambrose, Russell Brunson, Stu McLaren, Ewen Chia among many others.

The key to their success in IM, was that when they participated in the forum they approached it as an opportunity to add value to others and form meaningful relationships.  The exchange of teachings, ideas, and the infamous ‘warrior special offer’ was the forums real value. 

A ‘warrior special offer’ is an opportunity for someone to offer a new info product they haven’t released yet at a ridiculous discount to other warriors in exchange for feedback and people’s honest opinion.

If all goes well, a marketer can get feedback and powerful testimonials and the reviewers of the content got a powerful education on yet another aspect of internet marketing for pennies.

The vision I recently formed for the Magnetic Sponsoring’s Advanced MLM Training Forum is to become the Next-Generation Warrior Forum for the MLM Industry.  A place that is unique and different from all the hype and sales pitches.  A place where true leaders come and exchange valuable tips and ideas, where the sole objective is to make this community and its members better.

I’m sure you noticed already some of the crap that people have been putting up as articles, videos and forum postings on this site.  If it’s not a sales pitch, it’s a weak attempt at putting something out there to hopefully create a backlink and some traffic to their opportunity website.

I spoke to one of the leaders in this community recently and he agreed the worst thing about sifting through the content on this great site, was running into the posers who clearly only wanted to “hype” people into their business.

But among all the smoke, mirrors and cheesy sales pitches, thinly guised as content, I saw an opportunity to do something powerful.

I dug into my bag of most prized marketing strategies, pulled out something really juicy, created a video explaining the concept and posted the video on a fresh new thread on the forum.  I was initially very concerned, because I knew how valuable the information was and according to Mike Dillard, I “should be charging for content like that”.

I wanted to make a statement, set myself apart and hopefully attract a few of the strong leaders on this community into a great exchange of ideas and provide them some great value as well. 

What I did not expect was have Mike, and Tim start a flurry of discussion on SEO and internet marketing on that very same forum, as only true leaders can. What I did not expect was to have my name mentioned on Mike’s copywriting tele-clinic as someone he would like to help. What I did not expect is to be speaking to Mike Dillard and Tim Erway on the phone a few weeks later about ways for Raymond and I to be able to provide more teaching and value on a more official basis to the Magnetic Sponsoring community.

And I write this with tears coming from my eyes, because I’m so fired up about it!

At long last, I was speaking to 2 of the people responsible for changing the course of my business and life – it was one of the most humbling experiences of my life.  To think that I could actually do something  to help these two MLM giants and actually make a real impact and contribution to help THEM reach their goals.

My hope for this community is that it becomes a place, which is different from the rest of the industry --  a place where people come to provide value as their first objective, and grow their business as only a secondary one.

If you’ve posted a video on this community, where your only objective was to create traffic for your website -- remove it! 

If you’ve posted an article, which you wrote for the sake of getting exposure, but provided no real value – delete it! 

If you posted something about your opportunity, without any real plan to lead new recruits towards success and only looking to get a few commissions from them joining – retract it!

Let’s strip this site of anything what wouldn’t be worthy of the vision I described above, and the vision that Mike has set out to create.

If you do that, you will find the secret to Mike and Tim’s success…

“To give without want, before you can have”.

================Please Rate this Article===============

Ferny Ceballos is an engineer, SEO & PPC expert and dead serious about putting MLM in the mainstream of American business. :) You can visit him at:

http://www.attractionmarketingformula.com  

For more personal and passionate rants, check out:
You Are Not Designed for Success!

The secret to getting leads isn't about reproducing the same content over and over using mass article or video submission software. It's all about leveraging the networks of others. You'll learn how to do that using Web 2.0 in the following article...

Today you'll learn:

• What is Pay-Per-Click Advertising?
• Google Adwords
• Why Pay-Per-Click?
• Pay-per-impression vs Pay-per-click
• How to get people to know about your website

Today you'll learn:

• What is Pay-Per-Click Advertising?
• Google Adwords
• Why Pay-Per-Click?
• Pay-per-impression vs Pay-per-click
• How to get people to know about your website